One-size-fits-all software solutions do not exist. Just because your competitors use a third party tool does not mean your business will benefit from it. That is why many companies decide to build custom business software rather than using their off-the-shelf alternatives. Custom software applications are tailor-made solutions developed for your company’s purposes.
Let us have a glance over some facts and figures portraying the growth of mobile applications in the business.
- According to a source, global mobile users will reach 7 billion by 2021.
- It is projected that mobile app downloads will reach 258 billion by 2022.
- In 2019, the average user in the US spent three hours and 43 minutes a day on a mobile device, and mobile apps have a significant role in it.
- The average mobile users check their smartphone 63 times a day.
Here Is How Bespoke Solutions Can Boost Business Performance.
1.Reducing Business Costs
Most small business owners believe that building a digital product from scratch is more expensive than purchasing its off-the-shelf counterpart. However, when considering the long-term ROI, custom software development can be a profitable investment.
Namely, when purchasing out-of-box business applications, you also invest in many features and functions your employees will never use. When building your software solution, you will avoid the unnecessary features that take extra costs.
One more factor you should consider is that third-party software has licensing fees, either monthly or annual. Therefore, investing in your software can help you reduce costs in the long-run.
2.Automating Repetitive Tasks
Manual operations prevent your employees from thinking creatively and performing at their best. That is why you need to create custom-made software that streamlines dull, repetitive tasks and lets them focus on more challenging aspects of their jobs.
Automating manual business processes also helps your business save time and resources. For example, say you have started a pet-care business. As the number of your clients grows, you may get lost in the mountains of paperwork and admin tasks.
That can harm employee productivity and compromise customer satisfaction. With customizable mobile app development company services, you can automate many administrative aspects of your business, from keeping track of your clients to generating leads online. It helps you boost the quality of your services and build deeper relationships with clients.
3.Meeting your Specific Needs
Each organization is unique. It has specific needs, objectives, and problems. For example, companies in regulated industries need to strengthen online data security. Alternatively, maybe you want to provide your shoppers with a unique app feature that cannot be found elsewhere.
That is where custom software development steps in. Software development professionals will consider a wide range of factors, from your industry to its pain points and hidden risks, to create a software solution that works for you.
Therefore, before you hire software development professionals, it is crucial to determine your needs, requirements, and goals.
While they are perfect for startups and small businesses, ready-made platforms cannot always keep pace with your requirements. As your business grows and its demands change, you will need to upgrade your software plan, which results in additional complexities and expenses.
When developing a custom digital product, you can consider your company’s long-term objectives. That way, you can create a piece of software that can scale up parallel with company expansion. When having a custom app that supports business growth, you can add new features without compromising software functionality.
5.Maximizing Data Security
With the evolution of cybersecurity solutions, online criminals have become more sophisticated. They are becoming a day-to-day struggle for small businesses. According to a 2019 research study by the Ponemon Institute, the number of small businesses that experienced a data breach hit 63% in 2019.
A common cause of data breaches is the lack of online security awareness and appropriate cybersecurity practices. In other words, hackers are looking for vulnerabilities in your software to breach into your network and steal your data.
With the help of custom software development, you can strengthen data security. Off-the-shelf solutions are developed for wider use, meaning that their source program code is more susceptible to hacker attacks. Since your tailor-made software is not publicly available, it is more difficult for cybercriminals to hack it.
Additionally, bespoke applications also include advanced encryption, which is critical to protecting your data. That makes it harder for criminals to hack your enterprise systems.
6.Boost Sales of the Company
Today, iOS Application Development services are commonly adopted by many businesses. Did you know why?
Feature-rich enterprise’s mobile applications are only spread awareness about your product but also promote sales of your organization.
According to the survey, people search more when they are traveling or waiting somewhere. And what’s best than providing an application for a quick, easy, and interactive way to get connected with the brand. A business application offers a convenient option for shopping and browsing as compared to websites. Hence, customers prefer mobile apps over the site for buying products and generating better sales.
Some people must be wondering if the website can also increase brand recognition, then why invest in a mobile application?
Well, the matter of fact is, Google has come up with a “Mobile First” approach. And according to a survey, it has been proved that brands can get recognized and increase visibility with a custom-made business app. While it is easier to get your application developed with your in-house team of developers, as the technology advances, AR, VR, and IoT approaches are becoming the mainstream, it is worth consulting an iPhone Application Development company. They integrate the related features and can offer you an immersive, engaging, and interactive experience to the users.
Custom business software is designed for your specific needs. With it, you will not need to purchase software features your company does not need. With bespoke solutions, you will get exactly what you expect from your software.
You only need to determine your requirements, set clear goals, and choose a software developer who can turn them into an effective app solution.